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Amazon Prime Day: Uncovering the Best Deals Plus Tips for Shoppers

Amazon Prime Day is an annual shopping event exclusively for Amazon Prime members. It offers incredible deals and discounts on a wide variety of products for a limited time. 

And one of the best parts of Amazon Prime Day is finding the deals. It’s exciting to see the prices drop and to be able to snag a great deal on something you’ve had your eye on for a while. So, take advantage of the sale and enjoy the thrill of finding a good bargain. I just bought the item below, it was 20% off for Prime Day and it also had an additional 6% off coupon.

This is a selection of deals related directly (and almost exclusively) to sewing. But Amazon claims there are hundreds of thousands of items that are deeply discounted during this period. You can always browse the full list of deals here: Prime Big Day Deals.

If you are not a Prime member, you may not get all benefits from a deal but some deals might still be available to you too. So check them out anyway! If you want to become a Prime member, you can do that here (first 30 days are a trial period): Prime Membership.

My selections are below.

Some sewing machines are discounted between 15% and almost 50%! Here are the deals:

Also a nice assortment of embroidery machines are on sale. I only recommend machines highly rated by users, machines with lower rating I am reluctant to recommend. The Singer Legacy SE300 is also on sale but it does not have very good reviews.

However all these machines are entry level; if you are looking for an advanced embroidery machine I recommend to consider the Janome Memory Craft 400E or Brother SE1900 which have a bigger embroidery area and more advanced functionality. The Brother has the added advantage of being a regular sewing machine in addition to its embroidery functions.

Amazon also discounts some of the computer controlled cutting machines which I found useful. The percentage off varies between 7% and 50%. Here they are:

Scissors? They are on sale too, discounted between 5% and 40%!

Various furniture pieces are on sale too:

I found excellent sales for embroidery threads. I tried both Brothread and Simthread, they are good quality items.

Good quality sewing threads are essential, and so are needles. Both can be found in the list of sales. Pay attention to the type of needle your machine takes, the ones below are compatible with most home sewing machines but there are exceptions.

What about batting, stabilizer or interfacing? I found some very good deals here too.

As usual, vacuum cleaners are discounted even more than other class of appliances. I found savings on top-level vacuums from 30% to 50%.

Kitchen appliances are always a good gift, if you do not need one yourself. And there are some excellent sales in this area.

To make the most of this shopping event, it’s important to be prepared. 

As an Amazon Associate, I want to share with you all you need to know about this year’s Prime Day, including tips and tricks on how to find the best deals and make the most out of this shopping extravaganza. This article will help you navigate through the countless deals and offers and score the best bargains on your favorite products. I suggest reading the whole article. There might be details that you didn’t know about.

This article has a Table of Contents that will help you easily navigate to the sections you’re interested in if you don’t want to scroll through a long article trying to find the information you need.

With thousands (or maybe millions) of deals available over the two-day period, there’s sure to be something for everyone. So mark your calendar, create your shopping list, and get ready to take advantage of the biggest shopping event of the year for Amazon Prime members.

What Is Prime Day?

Prime Day is an annual, exclusive shopping event hosted by Amazon for its Prime members. 

This 48-hour sale offers you the opportunity to save on your favorite products and discover new ones. Keep in mind that, as a Prime member, you not only get access to these exclusive deals but also enjoy benefits like free two-day shipping and access to Amazon’s streaming services.

To make the most out of Prime Day, it’s essential to stay updated and keep an eye on the deals that interest you. Often, the best deals are available for a limited time or until stocks last. 

With Christmas just a few months away, Amazon Prime Day is the perfect opportunity to get a head start on your Christmas shopping and buy presents for your loved ones at discounted prices. Whether you’re shopping for your parents, siblings, spouse, or friends, Prime Day offers a wide range of products to choose from, including the latest tech gadgets, trendy fashion items, unique gifts, and more. You can save money on your Christmas shopping and avoid the last-minute rush, ensuring that your loved ones receive their gifts on time and within your budget.

Amazon is also known to offer early deals leading up to Prime Day. Keep an eye out for these limited-time offers, which can help you find even more savings. Some early deals and discounts have already begun appearing on the Amazon Prime Day webpage.

How Can I Prepare To Find Deals On Prime Day?

To make the most of Amazon Prime Day, it’s essential to prepare to find the best deals. Here are some helpful steps to ensure you’re ready when the sale begins:

# 1. Become a Prime member

Prime Day deals are exclusive to Amazon Prime members (more about this below). If you’re not a member yet, sign up for a Prime membership or start a 30-day free trial. Don’t forget to check if you qualify for a discounted membership.

Depending on your eligibility, Amazon offers various types of Prime membership:

  • Standard Prime Membership: This membership costs $139 per year, or $14.99 per month. As a standard member, you have access to all Prime benefits, such as free and fast shipping, video streaming, and music streaming.
  • Student Prime Membership: If you are a student, you can get a discounted Prime membership for $7.49 a month. To register, you will need to verify your age or student status. This membership offers the same benefits as the standard membership but at a lower cost.
  • Government Assistance Prime Membership: For those who qualify for government benefits like SNAP,  Medicaid or or other qualifying government assistance, Amazon offers a discounted Prime membership at $6.99 per month. You will need to provide proof of eligibility during the sign-up process. This is called “Prime Access“.

Also I have received information that the Prime Day deals may be available to everyone on that particular date, not only Prime members, so the only issue for non-Prime members would be that they may not receive the free shipping. I can not confirm this, Amazon says that Prime Day is included with Prime membership. But I did receive messages from users who say that even if not Prime members, they can see at least some of the deals.

New members get Prime FREE for 30 days, so you can take advantage of the sale without having to commit to a long-term subscription. And if you do decide to keep your membership after the 30 days are up, you’ll still be getting all the benefits of Amazon Prime, including free two-day shipping, exclusive deals, and access to Amazon Prime Video and Music. So why not give it a try? You might just find that Amazon Prime is worth the investment.

Beware that when you sign up, your membership will continue unless you cancel before the renewal date. You have to actually cancel it if you do not want to continue.

Please note that each regional Amazon business has its own Prime membership, conditions, and benefits. If you are an Amazon.com (US) prime member, like me, your benefits do not travel outside the US, and that is true for other countries too.

Hint: for Canadian Prime Members, the benefit seems to extend to the Amazon US site! All you need is a US shipping address and it seems you DO get free shipping to that address. Snowbirds, pay attention!

I was reluctant at first to become a Prime member but finally, in 2018 I relented and I did it. Well, it turned out that my online shopping with Amazon has changed dramatically. I no longer need to wait for a full cart to order, and I found myself ordering a bag of tea for $7 (I wanted a special tea, and I did not find it at my supermarket), other time a tin of peanuts (ok, 3 tins) for $8 because they were on sale, etc. A box of pencils for $6 – you get the idea. The Prime membership has saved me many trips to the supermarket.

And you know what? Many of these items come within one or two days of delivery! I ordered some batteries for my camera around noon on Tuesday, and I got them before noon on Wednesday!

In time I decided to become more “frugal” and while I still order one item if that is all I need, Amazon (in the US) offers a service where they can bundle all such items and deliver them all at once, once per week, on the so-called “Amazon Day”. For me that day is on Monday (my choice). Or I also can choose to allow Amazon to deliver at their leisure, whenever they have a delivery in the neighborhood (they tell you when that will happen), which saves delivery trips and in the end fuel; not that I am worried about Amazon costs! That is their business. But if I don’t need the item immediately, it probably helps to save gas and lower carbon emissions.

I am not happy AT ALL about the increase in price of the Prime membership two years ago. But I am not happy about the increase in price for gas, milk, electricity and other things. What can you do.

# 2. Download the Amazon app on your phone

The Amazon app allows you to access deals on the go and receive notifications on upcoming sales. This way, you can stay updated and act quickly once deals become available.

Here’s a step-by-step guide on how to download the Amazon app on your phone:

1. Open the app store on your phone. If you’re using an iPhone, open the App Store, and if you’re using an Android phone, open the Google Play Store.

2. In the search bar, type “Amazon Shopping” and press enter.

3. Locate the Amazon Shopping app in the search results and tap on it.

4. Tap on the “Install” or “Download” button, depending on your device.

5. Follow the on-screen instructions to complete the installation process.

6. Once the app is installed, open it and sign in to your Amazon account to access all its features.

Screenshot of Amazon Shopping app

# 3. Create a wish list

Having a list of items you’re interested in purchasing will help you stay focused during the sale. Browse the site beforehand and add items to your wish list, so you can monitor them for discounts on Prime Day.

Here’s a step-by-step guide on how to create a wishlist on Amazon:

1. Go to the Amazon website and log in to your account.

2. Hover over the “Accounts & Lists” button located at the top right corner of the Amazon homepage.

3. Click on the “Create a list” button from the dropdown menu that appears.

4. Name your list and choose the privacy setting (Public, Private, or Shared).

5. Click on the “Create list” button to proceed.

6. Now, you can add items to your wish list by browsing for products on Amazon and clicking on the “Add to List” button located below the product image.

7. You can also add items to your wish list directly from the product page by clicking on the “Add to List” button located next to the “Add to Cart” button.

8. To view your wish list, hover over the “Accounts & Lists” button again and click on the “Your Lists” button.

9. From here, you can manage your wish list by adding or removing items, changing the privacy settings, or sharing your list with others.

# 4. Check the Early Deals 

In the days leading up to Prime Big Deal Days, Amazon often releases early deals that are worth checking out. Bookmark that page and visit it regularly to stay updated.

# 5. Create deal alerts for personalized recommendations

Amazon Prime members can get personalized deal recommendations by creating deal alerts. To do this, simply visit the Amazon app on your phone and scroll to the bottom of the page. You will see a “Settings” button, which you should press. From there, you will see the “Notifications” option. Press it and you can turn on push notifications. 

By subscribing to deal alerts, Prime members will receive notifications related to their recent Amazon searches and recently viewed items. This means that you will receive personalized deal recommendations based on your interests and preferences. 

Notifications on Amazon Shopping App

# 6. Organize your payment methods and shipping address 

Ensure you have updated payment methods and shipping addresses in your Amazon account. This will make the checkout process faster and smoother when purchasing items on Prime Day.

# 7. Take advantage of personalized shopping experiences

This is something new and I found out about this just recently.

Amazon will make it easier for Prime members to find deals they’re interested in with personalized recommendations based on past purchases, browsing history, and items saved to their Lists. By using fun features like Inspire on the Amazon Shopping app and Shop by Interest, you can also discover deals and explore products with shoppable photos and videos created by influencers, other customers, and brands.

Ok, but what is it? The first is Inspire, which is accessible by tapping the “light bulb” icon at the bottom navigation bar in the Amazon Shopping app. 

Inspire is a new in-app shopping feed offered by Amazon that allows Prime members to discover deals and explore products with shoppable photos and videos. This personalized feed is tailored to members’ interests and engagement, and features content created by influencers, other customers, and brands. 

As members scroll through the feed, they can discover new products and get inspired by shoppable photos and videos tailored to their interests. 

The second experience is Shop by Interest, which can be accessed by selecting Inspiration in the main menu at the bottom of the Amazon Shopping app. Shop by Interest features personalized, interest-based shopping communities where members can explore new ideas and products based on passions, hobbies, and interests. 

# 8. Sign up for invite-only deals

Prime members have the opportunity to access some of Prime Day’s best deals through the all-new Invite-only deals program. Members can request an invitation to score exclusive deals on a variety of products, including electronics, home goods, and more. 

These deals are expected to sell out quickly. Some of the exclusive deals available through this program include the items I am listing below, and more. Members who are selected will be notified during Prime Day with instructions on how to purchase the item at the exclusive deal price.

Unfortunately I could not find on Amazon a way to see all “invite only” deals.

How does the invitation work? Amazon says this:

  1. Request an invitation. Prime members get exclusive access to invite-only deals.
  2. Check your email. Check for email invites on Prime Day.
  3. Buy if invited. On Prime Day, you’ll get an email notification with a unique link that’s valid throughout the Prime Day event.
Amazon invite only deals

Understanding Prime

Amazon Prime is a subscription-based service that offers numerous benefits to its members. As a Prime member, you can take advantage of fast, free shipping on many items, access to streaming music and video services, and exclusive deals during Prime Day.

One of the most well-known perks of Amazon Prime is the free two-day shipping on eligible products. Additionally, you may find same-day or one-day delivery options available at no extra cost in select regions. This convenience can save you time and money on shipping fees and make your shopping experience more enjoyable.

Another attractive feature is access to Prime Video, granting you the ability to stream a vast selection of TV shows and movies. 

As a Prime member, you also have access to Prime Music, which offers millions of ad-free songs and the ability to create your playlists.

On top of the shipping and entertainment benefits, Amazon Prime Day takes place annually and offers substantial discounts and deals for Prime members. This year, there’s even a second Prime Day called Prime Big Deal Days, scheduled for October 10-11, offering more opportunities to save big on your favorite products.

To make the most of your Prime membership, explore all the perks and options available to you, including Prime Reading – providing access to thousands of books, magazines, and comics – as well as discounts on new video game releases and early access to Amazon Lightning Deals.

With all these benefits bundled into one convenient membership, Amazon Prime can enhance your shopping, entertainment, and reading experiences, making it a worthwhile investment for many consumers.

Signing Up For A Prime Membership

Signing up for an Amazon Prime membership is a quick and easy process. 

To begin, navigate to the Amazon Prime signup page. Here, you’ll see an orange “Start your 30-day free trial” button. Click on it and proceed with the registration process.

If you’re new to Amazon, you’ll need to create a new account. To do so, enter your name, email address, and create a secure password. Be sure to use a valid email address, as this will be associated with your Amazon Prime membership. If you already possess an Amazon account, simply log in with your existing credentials.

Upon completing the registration process, your free 30-day trial begins. This allows you to explore and enjoy Amazon Prime benefits without any commitment. However, be aware that after the trial period ends, Amazon will automatically enroll you in a paid membership plan. To avoid this, make sure to cancel before the free trial expires.

For those on a tight budget or in specific situations, there are discounted membership options available. Eligible students can benefit from a Prime Student membership, which offers a six-month free trial and a reduced membership fee thereafter. Additionally, individuals with an SNAP or Medicaid card can sign up for a discounted Prime membership, costing just $6.99 per month.

Prime Membership Benefits

As an Amazon Prime member, you can enjoy a wide range of benefits that will enhance your online shopping experience. 

One of the most important advantages is the fast, free delivery on millions of eligible items. This perk allows you to receive your orders much quicker, often with same-day, one-day, or two-day shipping options.

Another great feature of Amazon Prime is access to Prime Video, which offers a vast collection of movies, television series, and documentaries. This benefit enables you to stream a multitude of entertainment options, catering to diverse tastes and preferences.

Your Prime membership also provides you with access to Prime Music, an ad-free music streaming service that includes millions of songs from various genres. Not only can you listen to your favorite tracks, but you can also discover new artists and create customized playlists.

If you’re a book lover, you’ll appreciate Prime Reading, which grants you access to thousands of books, magazines, and comics. You can read them on any device, including Kindle e-readers and the Kindle app.

There are also benefits you might not even know about! For example, you will get free games with Prime Gaming, unlimited photo storage with Amazon Photos, exclusive deals and in-store savings at Amazon Fresh and Whole Foods Market stores across the U.S. This, however is not available in my area. Prime members even receive fast, free delivery on prescriptions from Amazon Pharmacy and prescription savings at more than 60,000 participating pharmacies in the U.S.

Amazon’s Prime Try Before You Buy program is a great way for Prime members to try on new styles and sizes before making a purchase. This Prime-exclusive program offers a wide range of clothing, shoes, and accessories that you can try on in the comfort of your own home. You have seven days to try the items at home and return them at no cost, and you will only be charged for the items you decide to keep. This means that you can shop with confidence, knowing that you can try on items before committing to a purchase.

Amazon Photos is a secure online storage service offered to Prime members as another great benefit of their membership. With Amazon Photos, Prime members get unlimited full-resolution photo storage and 5 GB of video storage, making it easy to store and organize all your precious memories in one place. You can also share full-resolution photos with family and friends, and use your photos to personalize devices like your Fire TV, Amazon Echo Show, and Amazon Fire tablet. This means that you can enjoy your favorite photos and videos on multiple devices, without having to worry about storage space or compromising on quality.

A full list of all Prime membership benefits can be found following this link.

Amazon Lightning Deals

Lightning Deals are a popular feature on Amazon that offer limited-time discounts on a wide range of products. 

These deals can last for as little as a few hours, and the quantity for any given deal is always limited. This means that when the items sell out, the deal is done, even if there is still time left on the clock. Because the discounts are often quite deep, you’re limited to buying just one item per deal. 

This ensures that more customers can take advantage of the deal and get their hands on the products they want at a discounted price. 

However, it’s important to act fast and check back frequently, as these deals are constantly changing and can sell out quickly.

How To Find Them

You can easily find Lightning Deals on Amazon’s Today’s Deals  page. Keep an eye on this page during Prime Day, as it will be continuously updated with new offers.

To help you not miss out on any deals, Amazon will display a timer and a progress bar indicating the remaining deal time and stock. Once the timer ends or the deal is 100% claimed, you’ll need to join a waitlist if available. Stay alert, as you will only have a limited time to add the item to your cart if it becomes available again.

Some tips for staying on top of Amazon Lightning Deals:

  • Set up notifications: Customize your Amazon app’s notifications to alert you when a deal you’re interested in goes live. This way, you’ll stay updated without constantly checking the website.
  • Bookmark the deal page: Keep the daily deals page open in your browser and refresh it regularly to stay updated on the latest offers.
  • Be prepared: Know your budget and have a wishlist of items you want to buy, so you can quickly decide whether a Lightning Deal is worth grabbing.

Ensuring Safety And Avoiding Scams

Amazon Prime Day is an exciting event with numerous deals and offers. However, it’s essential to stay vigilant and protect yourself against scams. Here are some tips to keep your shopping experience safe and enjoyable during Prime Day.

✅ Related tutorial: Common Scams and How to Avoid Being a Victim of a Scam

  1. Watch out for phishing emails and fake websites: Be cautious of suspicious emails claiming to be from Amazon or offering deals that seem too good to be true. Always check the sender’s email address and avoid clicking on links from unknown sources. Instead, go directly to the Amazon website to verify offers.
  2. Use secure payment methods: Stick to familiar payment methods like credit cards and Amazon gift cards for transactions. Be wary of sellers who insist on using unusual payment methods, such as wire transfers or prepaid debit cards.
  3. Pay attention to product details and return policies: Carefully read product descriptions and customer reviews to ensure you’re getting the item you want. Be aware of the return policies in case you’re unsatisfied with your purchase. Amazon has a comprehensive return policy, but individual sellers may have their own guidelines.
  4. Report suspicious activity: If you encounter any suspicious activity or believe you’ve fallen victim to a scam, contact Amazon Customer Support immediately. They can assist you in rectifying the situation and provide guidance on the necessary steps to protect your account.

Reward Earning Options

During Amazon Prime Day, you have the opportunity to maximize your rewards on your purchases. In this section, we will discuss one of the most popular options: the Prime Visa and Prime Store Card.

Prime Visa Signature Card

The Amazon Prime Visa Signature Card is designed for Amazon Prime members who frequently shop on Amazon’s platform. With this card, you automatically earn 5% cash back on all Amazon purchases, including those made on Prime Day.

Additionally, the card offers 2% cash back at restaurants, gas stations, and on local transit and commuting. For all other purchases, you receive 1% cash back. As a new cardholder, you will also receive a $100 Amazon gift card after account opening.

To make the most of these reward-earning options, consider using this card for your Prime Day shopping. Remember to check the terms and conditions of your card to ensure you are eligible for the bonus reward categories and any sign-up promotions.

Prime Store Card

There is another card for Prime members which I fully recommend: the Amazon Prime Store Card. What’s so good about this? If approved, you will get 5% cashback on all Amazon purchases, this, in fact, equals a 5% automatic discount on Amazon; that’s not small, most cash back cards offer 1%. You will also get a rewards percentage (5% to 15%) on a selection of items. How large is 5%? Let’s see: I bought a water conditioning system for my home, a total of about $2000 for all components. 5% is $100. Rhetorical question: was it worth it? More details

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Monday 9th of October 2023

Best article I have read regarding Amazon Prime. I learned a lot. Thank you so much.

Olga Balasa

Sunday 15th of October 2023

Amazon Prime keeps changing, I will update the article when that happens.

Shelley K

Saturday 17th of October 2020

I am a prime member and forget about Prime Days every time! SO I do thank you for the reminder. Planned on complimenting you earlier, but got involved in shopping. LOL! You are so helpful, and not just with sewing. You are most definitely appreciated! Thank you!

Olga Balasa

Saturday 17th of October 2020

Thank you; I also learn from readers - for example, the Amazon Wardrobe program, I didnot know about until someone else pointed it out to me. Also, I wrote an article about the rotary even foot , again, I found out from a reader that foot exists. So it is a two-way street!

Patt Bryant

Tuesday 13th of October 2020

Thank you for compiling this list for us! I tried to look on my own but yeesh--way too much information.


Tuesday 13th of October 2020

Great list, thank you. Stay safe and well, I really enjoy your posts. I think we are all a bit distracted from our real life by all that is going on. I find the media coverage seems to amplify that, so am watching and listening less. I get my main headlines and read a couple stories, then it is off to the kitchen or sewing room for joy!

Olga Balasa

Tuesday 13th of October 2020

Distracted, we are. Nevertheless life goes on, and we must go with it. I've written an article about this not long ago, Thinking positively: Is your glass half full?


Wednesday 7th of October 2020

Will the Brother Serger be in Costco Chicago again?

Olga Balasa

Wednesday 7th of October 2020

That is anyone's guess; Costco sometimes has a one-time item. In My Costco in Florida I did not even see the serger. But you can probably get the same from Amazon, if you know the model number. Beware though, reviews from Amazon point out that some Brother machines are lemons, you will need to check the machine thoroughly and make sure it is good within the return allowance period, repairs even under warranty may require sending the machine somewhere and that would be probably too expensive for a lower cost serger.

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